- Written by Skip McNutt
What’s the difference between just having a website and having a website that people will see and interact with?
This is a VERY big deal.
I have talked with literally thousands of business people who have websites. Only a hand full admit their sits are ineffective. So – What’s the problem?
It’s one thing to build a website with pretty pictures and informative content. Its another thing to be seen and to generate sales.
Most of us have heard of “SEO”
Search Engen Optimization is essential. How many people really understand it and know how to do it? There was a time, not long ago, when I thought I understood the concept. Here is a little test for you. Do you recognize the following terms?
Pixel optimization in photos.
Keywords and long tail keywords.
Google search console.
These terms are just basics. SEO
SEO is an in-depth, complex process that very few people actually take advantage of. Understanding SEO, and implementing it, makes a difference in who and how many people will see your website. In fact, SEO is also foundational in sales conversions. If you want to use your site as an online brochure that you share with your customers, it not a big deal. If you want to attract buyers, it’s everything.
The importance of EStage.
I signed up for EStage (A website platform) because I wanted to have a site that I knew would be professional and properly set up for optimization. It was also clear that I needed to sign up for the EStage Academy. In truth Iwas reluctant to spend the money because I have built a lot of websites over the past 20 years. To put it simply I didn’t know what I didn’t know.
Now that I have listened to the experts and followed the step by step instructions I am glad I made the choice. My investment represents a tiny fraction of what it would have cost to pay someone else to do the work. The bonus is in the fact that I now have the tools and the understanding to become independent and save a small fortune in the process.
Is this for everyone?
Let me clear. This is not for everyone. Those who will benefit from this training are those who are committed and serious about building a long-term profitable business. There is no question that the internet has become, and will continue to grow, as a powerful force in marketing and sales.
When you get involved in the Four Percent Success Challenge you want to seriously consider EStage. You will not regret it.